Dredd - Box Office

[Jimmy Baker's Assistant]

I don't know if anyone will thank me for bringing this up, but Dredd's opening weekend figures are more or less identical to Serenity's:

http://boxofficemojo.com/movies/?page=intl&id=serenity.htm

I mention Serenity as it was another really very good medium budget sci-fi film of recent vintage.

What we do not want is the similarity to extend to the US opening, or we're in big trouble.

[Dandontdare]

Dredd comes out top on weekend when audiences prefer the sun to the screen
http://www.guardian.co.uk/film/filmblog/2012/sep/11/dredd-audiences-sun-screen?newsfeed=true

yeah, that's got a couple of sobering stats:

" the gross was the lowest for a number-one film since the climax of Euro 2012 football, when successive weeks of virtually no major releases culminated with Ice Age 4: Continental Drift grabbing the top spot from its early rollout in Scotland, Ireland and Northern Ireland only."

The Girl with the Dragon Tattoo, also 18 certificate, opened in the runner-up spot at the end of 2011 with £4.33m including £2.76m in previews. Even stripping out those significant preview takings, it achieved £1.57m over the three-day weekend, and one of those days was New Year's Eve, which is not a good day for cinema attendance.

[CYCLOPZ]

Here's a funny comment

http://www.guardian.co.uk/film/filmblog/2012/sep/11/dredd-audiences-sun-screen?newsfeed=true

'I might watch Dredd, I'd much rather watch Dredd than the Sweeney, in fact I'd rather pulverise my penis with a steak hammer than watch a Nick Love film ever again.'

[Michaelvk]

A number 1 is still a number 1..

[JOE SOAP]

Has any Nick Love film ever made money?

[chuffsteruk]

Here's a funny comment

http://www.guardian.co.uk/film/filmblog/2012/sep/11/dredd-audiences-sun-screen?newsfeed=true

'I might watch Dredd, I'd much rather watch Dredd than the Sweeney, in fact I'd rather pulverise my penis with a steak hammer than watch a Nick Love film ever again.'

Signed`Danny`....

[QuickQuag]

I hope this is the right place fo this, but here's a 'local' reaction article to the box office news:

http://www.stuff.co.nz/entertainment/film/7654416/Karl-Urban-tops-UK-box-office

[Keef Monkey]

I hope this is the right place fo this, but here's a 'local' reaction article to the box office news:

http://www.stuff.co.nz/entertainment/film/7654416/Karl-Urban-tops-UK-box-office

Hehe, they do seem to think it's rated R18. If it was I'm sure it would contain a very different kind of action.

[strontium71]

I've never really understood 'the Sun' thing being a problem - I mean , it does go down in the evening. Sure , maybe in broad daylight , most punters are enjoying the weather but what about , you know , later?

[IndigoPrime]

A number 1 is still a number 1..

Quite. That alone gives it more marketing clout and is getting the name out there. Could give it a decent stab at a second week and also a useful boost in the US.

I've never really understood 'the Sun' thing being a problem - I mean , it does go down in the evening. Sure , maybe in broad daylight , most punters are enjoying the weather but what about , you know , later?

People go out during the day, spend money and get tired, thereby not wanting to do much else but flake out at home in a heap. Or maybe that's just me.

[Pioneer]

Just come out of my second viewing in a pretty packed screening at the Empire in Poole, half priced Tuesdays but still quite promising. Audience were into it as well, plenty of laughs at the relevant moments (some at the adverts at the beginning as well but we won't go into that!)

Thoroughly enjoyed it second time around, still missed Goaty and Joe Soaps moments of fame! (any pointers on that?) Only downside was my 3D glasses could've done with a wet wipe, third time lucky though eh!

[darnmarr]

I mention Serenity as it was another really very good medium budget sci-fi film of recent vintage.

What we do not want is the similarity to extend to the US opening, or we're in big trouble.

I'm not worried and this is why:
Dredd's  different,  everybody in Americay knows the Stallone film and has been expecting some dire colour-by-numbers contractual-obligation TV Movie, scraped from the bottom of the available franchise bin: these expectations ( that are in complete contrast with the avalanche of positive reviews ) --- give the film a "WTF?" factor which creates a buzz that a totally new film like 'Serenity' is just less likely to generate.

I may look like an idiot for saying it, but I'm sure it's going to do well: either way, in marketing terms, I reckon it's a totally different animal to 'Serenity'.

[chuffsteruk]

Only downside was my 3D glasses could've done with a wet wipe

My, you DID get excited!!

[Pioneer]

Pahahaha!

[CYCLOPZ]

Has any Nick Love film ever made money?

Not much that I can see. But even that is too much.