Dredd (2012)

[Steve Green]

I'd say SDCC, attached to TDKR after that. Although there is the argument that if you're avoiding the summer because of crowded releases, then doesn't it follow that you'd pick a quiet spot before SDCC for the same reason?

Spiderman, maybe - but I don't really see why they'd hold off on a better fit like Prometheus (15 rated) just to save it for the next genre film along with a lower rating.

[James Stacey]

...we've still got the 'exciting news' to come, right? RIGHT?

WHERE'S THE EXCITING NEWS??!!

They are saving it for a blu ray extra

[jay jay]

anyone know when that poster will be released?

[Kowalsky (formerly JudgeGumpty)]

No eta given but the official line is "soon".

[Goaty]

...we've still got the 'exciting news' to come, right? RIGHT?

WHERE'S THE EXCITING NEWS??!!

Well, we get the best picture of Dredd ever, is that enough?

[mejustnow]

I've got a growing good feeling about this.
2012 is a massive year for genre films, I don't need to run down the list for you all.

What we have seen, though, is a couple of multi-million dollar promotional campaigns doing a really bad job.  I'd have preferred to have seen a lot less from Prometheus, and The Amazing Spider-Man seems to have generated not much more than a 'meh'.  Heck, in front of Prometheus there was the weirdest trailer for Spidey that was more of a montage plus an extended scene.  It smacked of desparation.

Remember how the campaign for Rise of the Planet of the Apes just built?  It wasn't tentpole; just had the courage of its convictions then benefitted from excellent word of mouth.

I think the smaller promo budget could work in Dredd's favour.  A short, intense campaign for a nasty little film that'll kick you in the balls.  A few quick shots of ultra-violence; one line from Dredd (or even just a scowl); wrapped up with spectacular slo-mo effect leading into the title card: DREDD

No grand pretense. This film will rock. People will go and if it's good then more people will go.

[Pete Wells]

Well, we get the best picture of Dredd ever, is that enough?

Yup, that pic'll do me for a while!

[Spaceghost]

...we've still got the 'exciting news' to come, right? RIGHT?

WHERE'S THE EXCITING NEWS??!!

Well, we get the best picture of Dredd ever, is that enough?

Well, it is lovely but the 2000 AD Facebook page ran that picture and catagorically stated that it wasn't the promised 'exciting news'.

That means there's something else due to happen...

[James Stacey]

It was pretty exciting though. If that had been released as the first shot instead of the one we got, this thread would be 50 pages shorter

[Molch-R]

It was pretty exciting though. If that had been released as the first shot instead of the one we got, this thread would be 50 pages shorter

You're joking, right?

[strontium71]

I wonder what the page count will jump to on the same day that the trailer comes out? 

[JOE SOAP]

Don't worry the site will be down when it comes.

[Molch-R]

Don't worry the site will be down when it comes.

Don't tempt me.

[Kowalsky (formerly JudgeGumpty)]

Don't worry the site will be down when it comes.

Don't tempt me.

lol! Someone give the Molch-R Droid some premium oil hes fading fast!

[JOE SOAP]

Don't worry the site will be down when it comes.

Don't tempt me.

Do it!