Some very good points have been made in response to my last message, especially about on-line comics, but I think I didn't get the point across. My suggestion was that subscribers be given a voucher enabling them to send a free copy of the next prog to a friend (or enemy).
The Spectator does this. Each issue comes with a voucher headed "don't pass it on" with my subscriber number and space for two people's addresses. If I mail or fax this to the magazine, they send a freebie to the people I've nominated. So far two people I know have taken out subscriptions because of this.
Unlike with online issues, the virtue of this scheme is that it would reach people who are unaware of the 2000AD's existence, and hence unlikely to look it up on the net. Also the people getting the free progs are more likely to be interested, being friends of the subscriber.
O well, that's it for now.
The Spectator does this. Each issue comes with a voucher headed "don't pass it on" with my subscriber number and space for two people's addresses. If I mail or fax this to the magazine, they send a freebie to the people I've nominated. So far two people I know have taken out subscriptions because of this.
Unlike with online issues, the virtue of this scheme is that it would reach people who are unaware of the 2000AD's existence, and hence unlikely to look it up on the net. Also the people getting the free progs are more likely to be interested, being friends of the subscriber.
O well, that's it for now.