if Hiya pitch these figures in line with their other lines at around £20
HIYA specialize in 1/18 scale figures, so you have to remember if this DEATH (obviously) or other figures ever see the light of day, they are in teeny tiny scale.
20 squid? oww!
1/6 scale is 12" tall, think vintage Action Man size or modern Hot Toys, Sideshow etc.
First series by 3A was 1/6 scale and consisted of THARG and 2 of the original Meknificent Seven MONGROL and RO-JAWS, then years later as a last gasp before close of business, 1/6 DREDD and APOCALYPSE WAR DREDD

.
Extremely expensive, so the 1/6 series was dropped in favour of "less expensive half size" 1/12 scale.
1/12 scale are 6" tall and is the size of the second series of 3A 2000AD figures (DEATH, ROBO-HUNTER, FISH, GRONK, DREDD, LAWMASTER, FEAR and MORTISSSssssss) or modern Mezco One12, Star Wars 'black' series, etc.
1/18 scale are 3.75" tall, like vintage Star Wars and Action Force/GI Joe or reboot modern Star wars.
About 10 years ago I purchased HIYA TOYS first ever set of 6 figures, WW2 German Infantry.


"Hans! someone bent my Schmeisser"

The flexible plastic used made the figures and accessories all suffer from "droop" (bent rifles like 1970s Airfix soldiers).
In the quest for articulation to match bigger scales, the elbow/knee pins and hinges are very large and detract from the visual aspect of the figures.
But hey, they are a very poseable action figure if that's your thing.
I usually open and select one pose, then it sits on my shelves in the collection, never posed again.
Hopefully HIYA have made leaps and bounds since their first releases but I am interested in seeing what may be on offer from the house of Tharg.
It's just the itty-bitty size of the figures that would put me off.
